Three brands. Three operator problems. Each one a different kind of build.
Inherited a failing grain-free protein bar in a saturated category. Made the call to exit, pivot the brand to grain-free pretzels, rebuild from the logo out, and launch three SKUs into natural channel grocery — top-quartile velocities in under a year.
Read The Case StudyBuilt a premium Dijon mustard brand from concept to shelf — recipe, sourcing, manufacturing, value chain, retail accounts. All of it. A true zero to one scenario.
Read The Case Study